Gainesville Community Reinvestment Area (GCRA)

About the GCRA

The GCRA is the city’s economic development department that supports business growth and delivers public improvements that strengthen neighborhoods and commercial districts.

Our mission is to drive economic growth by investing in the GCRA reinvestment boundary to revitalize the urban core and enhance the quality of life for our community. We focus on strengthening the local economy by creating jobs and fostering sustainable development.  

The GCRA reports to the chief operating officer, is governed by the City Commission, and is guided by two citizen advisory boards: the GCRA Advisory Board and the Downtown Advisory Board.